Apple has just launched its Invites app for iPhone, a convenient new tool designed to make event planning easier and more efficient. This app allows users to create and send custom invitations with ease, while also offering several features to enhance the entire event experience. Although crafting invitations is a feature exclusive to iCloud+ subscribers, anyone can respond to invitations—no Apple account or device required.
The Invites app enables users to share event details, track RSVPs, contribute to Shared Albums, and even curate playlists from Apple Music to set the perfect atmosphere. While Apple didn’t mention the app during the WWDC 2024 keynote when iOS 18 was unveiled, the company has now rolled it out worldwide, with minimal fanfare.
A New Approach to Event Invitations
The Invites app combines some of Apple’s best-loved features from iPhone, iCloud, and Apple Music to make event planning simpler. Available for free on the App Store for iPhones running iOS 18 or later, the app can also be accessed via icloud.com/invites. Users can start by creating invitations with a simple drag-and-drop method, choosing images from their photo library or Apple’s extensive wallpaper gallery. For those looking for a more creative touch, Apple’s Image Playground, powered by Apple Intelligence, generates custom visuals based on user input. Additionally, AI-powered Writing Tools help users craft well-worded invitations that maintain a personal yet polished tone.
Simplified Event Management
The Invites app isn’t just for creating invitations—it’s also a powerful tool for managing events. Hosts can easily share invitations through a link, track RSVPs, and update event details, all within the app. Guests, whether they use Apple devices or not, can respond directly through the app or via the web, eliminating any barriers to participation. This makes it convenient for everyone, regardless of their device.
Beyond invitations, the app takes social interaction to the next level by allowing guests to add photos and videos to a Shared Album, ensuring all the event memories are stored in one place. Additionally, users can curate Apple Music playlists for each event, setting the mood with a perfectly tailored soundtrack.
Enhancing the iCloud+ Experience
With the addition of the Invites app, Apple continues to enhance its iCloud+ subscription, which already includes features like expanded storage, Private Relay, Hide My Email, HomeKit Secure Video, and custom email domains. While the app may not have received much attention at WWDC, its practical functionality and seamless design make it a standout tool for anyone looking to organize and manage digital events effortlessly.

